Question 1259: He should've written it down

The first ad of this ad campaign ran on October 29, 1993, and featured a hapless history buff receiving a call to answer a radio station's $10,000 trivia question, "Who shot Alexander Hamilton in that famous duel?" The man's apartment is shown to be a private museum to the duel, packed with artifacts. He answers the question correctly, but because his mouth is full of peanut butter and he has no ____ to wash it down, his answer is unintelligible. The ad was directed by Michael Bay.

The slogan of the campaign(which is essentially the name of the campaign too) was licensed in 1995 to use on their celebrity print ads, which, since then, have included celebrities from the fields of sports, media and entertainment, as well as fictional characters from TV and film such as The Simpsons, Batman, Mario, and SpongeBob SquarePants.
 

 Hint: He claimes to have invented the slogan:

Which ad campaign?



Answer:The "Got Milk" ad campaign.