Question 1249: 'believe. become'

In 1931 brothers Kedarnath and Dwarakanath Anand establish Sanspareils Co. in Lahore. The company manufactured a wide range of sports goods. Some time later, the company shifted base to Sialkot. In 1945 the brothers also established a company named Greenlands to facilitate export at a time when world was overshadowed by World War II. It acted as the international wing of Sanspareils.
In 1947 after independence the companies moved to Meerut and started building business from scratch. In 1965 Sanspareils joined hands with Frank Bryan Ltd., a leading manufacture of protective sports gear. This association turned out to be a milestone in it's history, ushering it into premium manufacturing. Soon after, the company introduced the 'Featherlite' brand which was endorsed by Vijay Manjrekar.
In 1979, following an exclusive agreement, the company began manufacturing protective gear for the legendary 'X'. The company also stereo-typed it's sports production in order to achieve quality and specialization. Ironically following a merger in 1982, the company started marketing sports gear under the name 'Y', mistakenly related to 'X'. 'X' endorsed 'Y' till 1987 making it #1 brand in India. Today 'Y' is not only the #1 brand in India but also the world's largest manufacturer in it's domain.


X? Y? Funda behind the name Y?
Answer: X: Sunil Gavaskar Y: Sanspareils Greenlands (SG)